Bodyarmor - Website

Web Design
Web Development
Rebrand
CRM
Beverage

We rebuilt Bodyarmor’s website to support its rebrand and future growth under Coca Cola. The new site merges bold design with business tools like CRM and direct-to-consumer sales.

The Ask

A Site Built for Growth

Bodyarmor was ready to roll out its new brand identity and needed a digital home that could match its scale and future ambitions. As the company expanded under the Coca Cola family, the site had to showcase the refreshed brand, house its growing product line, and create new pathways for consumer connection and sales.

What we Did

Design Meets Functionality

WKND HRS rebuilt the Bodyarmor website from the ground up. The new platform brought the updated branding to life through dynamic design and motion, while creating a seamless user experience across every page. We integrated the full product line, designed an animated and interactive environment, and built in an internal CRM system. In addition, we set up a direct to consumer sales channel, giving Bodyarmor the ability to drive growth through online sales and deeper customer relationships.

The Results

A Scalable Digital Platform

The launch gave Bodyarmor a powerful digital foundation for its next chapter. The new site reflects the energy of the rebrand, creates a clear showcase for products, and adds new business tools for growth. With CRM integration and a direct to consumer channel in place, Bodyarmor is now equipped to engage fans, sell directly, and scale further as part of the Coca Cola system.

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